Supported by a strong economy and a developed market, the industry is anticipated to thrive in the coming years. The U.S. fencing industry landscape is dominated by the metal fencing segment, which forms the majority of a chunk of the U.S. market and is anticipated to remain so due to the growing demand from the residential sector for fencing solutions.
The increasing real estate development and remodeling projects are expected to drive the revenue demand over the forecast period. Commercial sectors, such as schools, colleges, and industrial premises, are adopting these products to enhance their security & safety. Governments, local and federal, are making huge investments in the development of parks and gardens to facelift these places.
Though the market tends to be easily affected by price variations and supply of raw materials in the manufacturing of products, the growing consumer affordability, availability of low-cost and fashionable fences, and customizable options are expected to propel the industry growth in the coming years. The use of new improved materials that are not only more strong and agile but also eco-friendly are anticipated to be the major product trends in the coming years. Hence the U.S. fencing industry is anticipated to grow over the forecast period in the industrial, agricultural, and especially the residential sector.
The market is segmented on the basis of materials used in metal, wood, plastic, and composite and concrete. The metal fencing segment is the largest segment, owing to its increased demand from the residential sector and government organizations, public places, associations, and for business use.
The cost effectiveness, security, and aesthetic value of metal fencing is driving the segment growth in the industry. The concrete segment is anticipated to grow at a rapid pace, owing to the easy installation, maintenance, and strength of the material it offers.
Distribution Channel Insights
The increasing awareness of the benefits offered by online channels is encouraging suppliers to opt for these channels, over the offline distribution channels. The benefits include considerably lower startup costs, less capital, and better customer experience, among others. Online channels also help in building and maintaining better customer relations across a variety of platforms.
The retail segment dominated the distribution segment in 2016, as fence manufacturers in the U.S. preferred selling their products through distributors and their sales and services centers. Suppliers often chose the offline channel as it allows them to run their business without making investments in marketing budgets.
Fences installed by professionals have a high level of quality, require lesser time and efforts, possess durability and longevity, and are able to withstand weather changes. The fence manufacturers collaborate with contractors, having knowledge pertaining to installation. This is anticipated to propel the growth of the U.S. fencing market, with contract installation gaining popularity in 2016 and was valued at USD 5,359.8 million
The fences are expected to be installed by professionals as their placement and aesthetics in the premises have a crucial role in determining the value of the property However, the installation of fences by do-it-yourself method lacks quality due to inadequate experience. This will ultimately result in deterioration of the appearance and value of a property.
The residential segment is the largest in the U.S. fencing industry and is expected to remain so in the coming years. The demand for the segment is driven by the growing real estate market, a large number of construction projects, and the growing demand for home décor as well as privacy and security. The segment was valued at USD 4,370.9 million in 2016 and is predicted to witness remarkable growth over the forecast period.
Material Outlook (Revenue, USD Million; 2014 - 2025)
Plastic & composite fencing
Distribution Channel Outlook (Revenue, USD Million; 2014 - 2025)
Installation Outlook (Revenue, USD Million; 2014 - 2025)
Application Outlook (Revenue, USD Million; 2014 - 2025)
End-use Outlook (Revenue, USD Million; 2014 - 2025)
Petroleum & Chemicals
Military & Defense
Energy & Power
Regional Outlook (Revenue, USD Million; 2014 - 2025)